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From special appearances and one-of-a-kind collaborations to exclusive in-room and digital content, Smalls will add her signature style and discerning taste to the W Hotel guest experience. View photos "I am thrilled to be named the first ever Global Fashion Innovator of W Hotels," says Joan Smalls. "It is a dream job of mine to be able to combine two of the things I love the most: travel and fashion. W Hotels - and their incredible line up of hotels around the world - is the perfect partner for such a collaboration. I'm excited to share my passions, tips and personal style with W guests." Smalls' quietly announced her role at a private party to celebrate the launch of W Dubai in August. Since then, she has been working intimately with the W Hotels team on a series of initiatives that will roll out in 2017. Smalls is working on her insider guide to Goa, in which she will curate her favorite places and picks that will be shared with future W Goa guests - both in-room and online. In addition, she and W are collaborating on an exclusive item. Exciting details on this and future projects will be revealed in the coming months. "We are excited to have someone with such a stylish, global point of view help shape our fashion story," says Anthony Ingham, Global Brand Leader, W Hotels Worldwide. "Be it our longstanding partnership with the CFDA {FASHION INCUBATOR} or our recent W Hotels Style Lab pop-up shop curated by Sarah Easley, W has a long history of celebrating fashion.

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